Gaining distance from your creation is notoriously difficult to achieve, but a helpful exercise, if you’re at the reviewing stage, is to examine your story from the standpoint of critical analysis. If this reminds you of being back at school writing essays on Shakespeare, bear in mind, that critical analysis allows you to view your efforts with a more dispassionate eye.
This exercise can give you a different perspective, and it's worthwhile investing a little time on it - because you can be sure discerning readers will be thinking about these aspects.
A post I read yesterday - more like a book, so I didn't finish it, but did bookmark it - has made me realize I need to actually sit down and write out a concrete marketing plan, instead of just thinking, 'Oh, I'll stick on Amazon and tweet about it.' I know...duh! But committing to self-publishing/e-publishing isn't a decision taken lightly, because apart from the time and research involved (on top of writing and current social media activities) it's business. Not my strong point.
On the other hand, my first novel, AN UNSTILL LIFE©, a two stranded tale of love, loss and obsession, is ready to go, so I'm meditating on a cover and mulling over Create Space as an option for printing. Lots of thoughts rolling round in my head.
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